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Ideal for those who wish to pursue, advance or switch to a career in Marketing, this online-learning Master's programme is designed with an emphasis on the most cutting-edge marketing channels, concepts and developments. This programme is dual accredited to a CMI professional qualification. Students who successfully pass all relevant modules will be eligible (subject to CMI moderation).
Our online MSc Marketing course will help you become an expert in the latest marketing concepts, innovative thinking, tools and technology, examining marketing science alongside managerial insights and data-driven decision making.
With modules developed specifically to meet the needs of today’s marketing challenges, upon graduation, you’ll be well placed to move up into a senior level, international marketing role.
The Master of Science Marketing Online can be studied full-time over a 12 month period or part-time over a 21 month period providing flexibility around your commitments.
Optional Placement Year
New from September 2022 – all our Master’s courses will have an optional Placement Year, giving you the chance to practise your knowledge and skills, and enhance your employability. There will be no placement fee charged to students joining in September 2022, however a 20% charge of the full year standard fee will apply from January 2023 onwards. Find out more.
2:2 or above from a UK Bachelor’s degree, or equivalent qualification(s).Full requirements
Full-Time 1 year or Part-Time 2 years
September 2022See all Start Dates
You can apply directly with The University of Law to study one of our online courses.
Our MSc Marketing Online degree seeks to equip our students with the knowledge and skills required to develop cutting edge marketing strategies on a national and global context during periods of both stability and uncertainty.
This course is taught by academics with extensive real-world expertise in small group sizes to ensure greater interaction and a personalised learning experience. You will apply the theoretical concepts of marketing to real life case studies, in a practice-based environment and will also have opportunities to work with professional bodies, employers and to undertake entrepreneurial activities.
You’ll cover the latest in digital and marketing technologies and how to drive customer engagement through effective data driven marketing strategies. Brand management will be explored along with the latest social media channels and how they can be effectively harnessed.
You’ll graduate with the expertise sought after by today’s business employers to take your career to a senior level in the field of marketing management including digital communications and customer behaviour.
Choose to study the optional Placement Year for the opportunity to gain significant practical skills and elevate your career. Employers are looking for graduates with a business-ready mind set; this entails an understanding of business ethics and values, self-awareness, mental flexibility and openness, resilience, and a commitment to lifelong learning. Visit our Postgraduate Placement Year page for more details.
Should you be unable to complete the full programme, you may still be awarded a Diploma or Certificate depending on terms completed.
All Master’s programmes are integrated with a Professional Development Module, specifically designed to help boost your professional leadership skills and expertise. We will work with you on a Personal Development Plan (PDP) tailored to your career goals, in addition to employment workshops and events.
You will receive individual coaching from a professional coach to help improve your skills within leadership, critical thinking, emotional intelligence, innovation, cultural communication, and growth mindset. We are the only business school in the UK to offer professional development coaching for all our postgraduate students and this is a testament to our dedication to helping you achieve your ambitions.
This course is available Full-Time (1 year) and Part-Time (2 years). For Full-Time study mode students will complete 60 credits each semester and for Part-Time 30 credits each semester.
You can also study this course at one of our campuses across the UK. If you’re looking for a more traditional university experience, why not consider studying on campus?
o get a full picture of how studying the MSc Marketing Online course works during the year, take a look at our course date breakdowns.
You will be assessed formally through a mix of individual assignments, group work and Dissertation/Project work.
This course has an innovatively flexible structure, with specific assessments that are conducive to effective learning.
We care about your career, which is why we offer support with job applications and other work experience opportunities as soon as you accept your place.Discover more
£9,000 (UK/EU/International students) including £250 deposit.
A 20% charge of the full year standard fee applies to the Placement Year for programmes starting from January 2023.
We have students from over 120 different countries throughout our campuses, with a dedicated team to help international students.