Practical courses designed with your career in mind, delivered by specialists with industry expertise, backed by an award winning Employability team.
Master of Science
MSc Business Analytics and AI
Our MSc Business Analytics and AI course explores machine learning, AI operations and strategic digital leadership. Gain experience in predictive modelling, gamified business simulations and real-life case studies. Solve complex business challenges with confidence.
97 days until application deadline for February 2027 domestic students
Course length
1 year
Study mode
Full-time
Method
On Campus
Overview
Why choose our MSc Business Analytics and AI course?
- Master business analytics without heavy coding – Accelerate your management career by focusing on data-driven strategy and business impact rather than technical coding. By mastering statistical analysis, machine learning and AI applications, you’ll gain the practical data literacy required to translate complex organisational challenges into actionable solutions.
- Apply data intelligence in business simulations - Sharpen your problem-solving capabilities through realistic business simulations and case-based learning. Developing skills in data management, governance and impactful visualisation helps you communicate data insights clearly and drive competitive advantage in fast-changing global markets.
- Embed responsible governance and ethical practice - Integrate ethics, risk management and data trust into your strategic decision making. Studying data governance and sustainability helps you assess new technologies, protect stakeholder interests and champion responsible data use in global enterprises.
- Accelerate personal leadership and self-development – Advance your executive potential through dedicated modules including ‘Leading Self for Success’ and a ‘Professional Development Plan’. Through professional coaching and reflective practice, you’ll build the emotional intelligence, confidence and stakeholder management skills needed to lead cross-functional teams.
- Gain real-world experience and industry impact – Prepare for high-demand roles such as business analyst, management consultant or operations director. Choose the optional two-year route to complete a supported work placement or business project, building valuable industry connections and practical CV experience.
About our MSc Business Analytics and AI course
Transform raw data into a strong business strategy with a degree at the forefront of technology and leadership. This programme empowers you to harness machine learning, statistical analysis and AI to solve complex organisational challenges.
You'll master critical skills in data management, governance and impactful data visualisation, learning to translate complex analytics into clear, actionable insights. By aligning data-driven intelligence with strategic digital innovation, you'll graduate with the practical skills and confidence needed to drive performance and step into high-demand roles like business analyst, management consultant or operations manager.
This course is also offered as a 2-year full-time Professional Practice programme which is aimed at fostering the employment opportunities of students. Offering greater flexibility than a traditional Placement Year, our Professional Practice Year allows you to decide how to put your skills into practice. Choose between a business project or a paid placement in industry, depending on the option that is best suited to your future career path.
Possible study locations and start dates
MSc Business Analytics and AI
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MSc Business Analytics and AI with Professional Practice
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MSc Business Analytics and AI
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MSc Business Analytics and AI with Professional Practice
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MSc Business Analytics and AI
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MSc Business Analytics and AI with Professional Practice
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MSc Business Analytics and AI
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MSc Business Analytics and AI with Professional Practice
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MSc Business Analytics and AI
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MSc Business Analytics and AI with Professional Practice
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MSc Business Analytics and AI
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MSc Business Analytics and AI with Professional Practice
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Course Content
Modules
Please note that certain modules run sequentially across semesters, while others are fixed on an annual timetable. Depending on your start date, the specific order in which you take these scheduled modules may vary.
| Compulsory modules |
Leading Self for Success (15 credits)Develop essential leadership and practical career skills to thrive in today’s dynamic global business environment. This module guides you through creating a Professional Development Plan (PDP) to enhance your job search and career advancement. Through interactive workshops, dedicated leadership coaching sessions and a digital PebblePad portfolio, you'll gain hands-on experience in core leadership competencies.
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Business Analytics Concepts and Frameworks (15 credits)This module explores the conceptual landscape of business analytics, introducing the strategic value of data, principles of data informed decision making and foundational frameworks that underpin professional practice. It establishes a strong intellectual platform, ensuring you develop a confident, critical understanding of how analytics creates organisational value regardless of your prior background. You'll examine the responsible and ethical dimensions of working with data, building a critical awareness of governance principles, privacy frameworks and societal impacts. The module focuses on translating complex business problems into structured analytical questions, developing an essential professional capability that defines effective, responsible analytics practice.
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Data Visualisation and Communication (30 credits)This module explores the principles and practice of data visualisation and governance, equipping you to design compelling, accessible and ethically grounded visual representations of complex data that drive evidence-based decision making. Integrating data design, database architecture and responsible governance, it develops interconnected capabilities vital to professional analytics, from raw data structure to stakeholder communication and accountability. Emphasising that data communication carries ethical and professional obligations, the module builds your capacity to evaluate how data is represented, governed and communicated. You'll ensure analytical outputs advance organisational goals while maintaining transparency, fairness and accountability in line with professional standards and governance frameworks.
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Data Analysis and AI (30 credits)This module explores the analytical and technological foundations of modern business analytics, developing your capacity to apply statistical methods, machine learning and AI-enabled tools to resolve complex organisational problems. Building directly on foundational frameworks, it delivers genuine technical depth while equipping you with the critical skills required to select, apply and interpret quantitative methods in real business contexts. You'll master core data management principles and learn to synthesise analytical outputs into actionable, evidence-based decisions. Emphasising the ethical and governance dimensions of artificial intelligence and algorithmic systems, the module ensures you can critically evaluate the societal, professional and organisational impacts of analytical choices in line with responsible analytics standards.
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Applied Business Analytics (30 credits)This module explores the applied and integrative dimensions of business analytics through a sustained, consequence rich environment, reflecting real world organisational complexity. It brings together analytical methods, strategic thinking, governance awareness, ethical reasoning and professional practice. You'll engage in structured analytics activities requiring the deployment, integration and critical justification of your full capability set across strategy, leadership, value creation, ethics and transformation. Emphasising professional accountability as the defining trait of an applied analytics practitioner, the module develops your capacity to evaluate risks, governance obligations and ESG implications under competitive pressure. You'll build a true practitioner edge by applying analytical rigour, ethical judgement and professional integrity using a wide range of techniques.
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Contemporary Issues in Business Analytics (30 credits)This module explores the complex, contested and fast-moving challenges that define contemporary business analytics, developing your capacity to diagnose ambiguous problems, weigh competing stakeholder interests and construct evidence-based positions under uncertainty. Adopting a case driven approach, it draws on current events, emerging technologies and real organisational dilemmas to deliver genuine evaluative depth, equipping you to exercise sound professional judgement where there is rarely a single correct answer.
You'll build core competencies in problem diagnosis, stakeholder analysis and persuasive argumentation alongside the ability to reconcile divergent perspectives and influence strategic decision making. The module places particular emphasis on the impact of contemporary trends, market disruptions and AI developments on organisational performance, resilience and longevity.
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Strategic Intelligence and Digital Innovation (30 credits)This module explores the strategic and innovation dimensions of business analytics, equipping you to deploy analytical intelligence across strategic planning, digital transformation and global market contexts. Drawing on frameworks for competitive intelligence, digital innovation and data-driven strategy, it develops your capacity to translate analytical insight into strategic organisational action - a defining competency for analytics professionals operating at the business-technology interface. Emphasising ethical and sustainability obligations, the module builds your ability to critically evaluate the ESG implications of strategic decisions while navigating complex stakeholder and intercultural dynamics in global organisations. Integrating responsible leadership with strategic analytical capability reflects the professional standards expected of analytics leaders in contemporary organisations.
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Professional Development Plan (0 credits)This compulsory module enables you to review your professional skills and competency evolution throughout your year of study. You’ll engage in interactive workshops and a final one-to-one coaching session to revise your growth priorities, fine-tune your executive skills and cultivate a lifelong growth mindset. By evaluating your developed competencies in critical thinking, cultural intelligence and innovation, you’ll independently construct a mandatory, forward-looking Professional Development Plan to accelerate your long-term career trajectory and confidently secure leadership roles.
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If you have chosen the Professional Practice year, you can undertake a work placement or business project in your second year.
| Professional Practice options |
| Work Placement |
| Business Project |
Teaching and Assessment
How you'll learn
The course is delivered in an interactive way with a real-world focus and learning takes place both inside and outside the classroom environment. Workshop contact hours are used to facilitate class case discussions and practical activities, including simulations and the use of other business tools. Face-to-face learning is supported by online resources, including business journals, case studies, simulations, learning videos, reading materials, online testing and feedback.
Assessment
Assessments are designed to meet the programme and module learning outcomes and are both formative and summative. The formative assessments include the preparation and feedback from teaching sessions such as seminars, workshops, tests and presentations. The summative assessments may include written assignment, presentations and portfolios.
Full-time students: Your one-year course will be divided into three semesters of 13 weeks, and you’ll study 60 credits of taught modules per semester. You’ll be timetabled for teaching on campus up to three days a week.
Full-time with Professional Practice students: The first year will be identical to the one-year course variation. The second year consists of a work placement or a business project.
Our Student Journey Advisors at The University of Law will support and advise you throughout your studies with us, ensuring you have the best possible experience.
Our Academic Coaches will offer guidance throughout your course as well as assistance and advice as required during your time with us. They'll also be on hand to help you develop your plans for your future career.
Course dates
Application and booking deadlines vary by intake - take a look at our key application and enrolment deadline dates for more information.
Fees and Applying
Course fees
| Location | Fees |
| 2026/27 Course Fees (for courses starting between 1 July 2026 - 31 May 2027) | |
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London |
£12,650 |
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Outside London |
£12,100 |
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2-year programme with Professional Practice |
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London |
£13,950 |
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Outside London |
£13,350 |
| 2027/28 Course Fees (for courses starting between 1 June 2027 - 31 May 2028) | |
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London |
£12,950 |
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Outside London |
£12,400 |
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2-year programme with Professional Practice |
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London |
£14,300 |
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Outside London |
£13,700 |
All fees above include a deposit of £250.
The University of Law offers a wide range of scholarships and bursaries which makes studying more affordable than ever. You could also be eligible for a Postgraduate Loan.
If you're an alumnus of the University, you may be eligible to receive our £1,000 General Alumni Discount.
| Location | Fees |
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2026/27 Course Fees (for courses starting between 1 July 2026 - 31 May 2027) |
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London |
£19,050 (or £16,050 including a £3,000 International Bursary*) |
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Outside London |
£17,500 (or £15,000 including a £2,500 International Bursary*) |
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2-year programme with Professional Practice |
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London |
£20,950 (or £17,950 including a £3,000 International Bursary*) |
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Outside London |
£19,250 (or £16,750 including a £2,500 International Bursary*) |
| 2027/28 Course Fees (for courses starting between 1 June 2027 - 31 May 2028) | |
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London |
£19,600 |
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Outside London |
£18,050 |
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2-year programme with Professional Practice |
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London |
£21,600 |
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Outside London |
£19,850 |
All fees above include a deposit of £250.
*Terms and conditions apply. Visit our International Scholarships and Bursaries page for more details.
Entry Requirements
2:2
Undergraduate DegreeUK entry requirements
2:2 or above from a UK Bachelor's degree, or equivalent qualifications.
International entry requirements
An English Language level equivalent to IELTS 6.0 or above with a minimum of 5.5 in each component.
Applying
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